5 Ways Digital Business Cards Can Propel Your Rebranding Efforts
Simplify your rebranding process with Sailax digital business cards popularly known as Sailax DBC smart cards.
If your organization is navigating the intricate path of rebranding, every decision becomes pivotal. Amidst high costs and potential pitfalls, ensuring a seamless and effective rebrand is paramount. Enter Sailax DBC, the premier digital business card for enterprises, offering a centralized solution for business cards and email signatures. Learn how DBC can streamline your rebranding process, control costs, and accelerate the successful evolution of your brand identity.
Cost-Efficient Rebranding with DBC Digital Business Cards
As your organization delves into the intricate process of rebranding, the financial stakes are high, with the average rebrand costing between 10 to 20 percent of the marketing budget. From a basic refresh at $90,000 to a complete overhaul exceeding $350,000, these costs are substantial.
In this landscape, the need to recreate and reorder business cards for the entire company emerges as a significant, albeit often underestimated, expense. Sailax DBC’s digital business cards offer a solution to this challenge. Beyond streamlining card creation and distribution, they are a cost-efficient alternative, mitigating the expenses associated with traditional business cards.
In a detailed analysis comparing various printed business card suppliers, including Zazzle, Moo, Vistaprint, GotPrint, and Staples, DBC found that a 500-person company could save over $32,000 annually by going digital. This substantial cost-saving approach doesn’t just end with financial relief but extends to leveraging additional branding tools embedded in DBC’s enterprise package, providing a comprehensive and economical solution for your rebranding needs.
Empowering Your Rebrand with DBC Virtual Visiting Cards
Sailax DBC goes beyond traditional visiting cards, offering a comprehensive solution for rebranding. With DBC Business or DBC Enterprise, you’re not just getting a digital business card; you’re providing your organization with powerful digital tools that champion and embody your brand. Let’s explore why Sailax DBC stands out in the realm of rebranding solutions.
1. Streamlining Your Rebranding with DBC
Executing a brand rollout involves updating a myriad of content, from brand messaging to visual elements, and this is no small feat. Sailax DBC simplifies and accelerates this process through robust user management integrations.
In DBC’s online platform, making changes is a breeze. Whether it’s updating your logo, integrating a new marketing video, or revising social handles across all cards, a simple update to your card template ensures a seamless and rapid transition.
2. The Added Value of Digital Business Cards to Your Business
While traditional paper visiting cards were once instrumental in brand awareness and networking, their value has diminished with changing times. The increasing cost of paper, environmental concerns, and a decline in face-to-face interactions have led many companies to reconsider the use of paper cards.
Sailax DBC’s research indicates that virtual visiting cards offer a higher ROI compared to their paper counterparts. With digital business cards, your team can expect increased engagement — more follow-ups, greater card distribution, direct traffic to your company website, and a higher yield of valuable contact information. Embracing digital not only aligns with contemporary business practices but also enhances the impact and reach of your brand.
3. Seamless Integration of Marketing Materials with Digital Cards
After investing considerable time in updating marketing materials for your rebrand, it’s crucial to leverage them effectively. DBC facilitates direct integration of your rebranding efforts into your digital cards. Whether it’s your refreshed logo, mission statement, website, video content, PDFs, one-pagers, or links to slide decks, Sailax digital business cards serve as a dynamic canvas for showcasing your brand evolution.
Unlike print visiting cards with limited space, virtual business cards provide an unlimited platform, allowing you to encompass all aspects of your business and ensure that every piece of vital information is readily available to your audience.
4. Embrace Sustainability in Your Rebranding Approach with Sailax DBC
As businesses increasingly adopt sustainability initiatives, Sailax DBC aligns seamlessly with your commitment to environmental responsibility. Traditional paper business cards contribute to deforestation, with the majority ending up discarded within a week. In contrast, Sailax DBC users have collectively saved 38,700 pounds of discarded business cards, prevented 39,000 pounds of carbon emissions, conserved 260,000 gallons of water, and preserved 650 trees—all within the past year.
By choosing Sailax DBC, your rebranding journey becomes an eco-conscious initiative, allowing your business to witness the tangible environmental impact of every digital card shared. Connect with our sales team to explore how your brand can contribute to a greener future through digital networking.
5. Strengthen Brand Recognition with DBC Smart Cards
Amidst rebranding, winning over your audience becomes paramount, and leveraging existing communication channels is the first step. While conventional mediums like social media and official announcements are crucial, often-overlooked avenues can yield substantial returns.
Your employees are a potent marketing asset, serving as the frontline ambassadors for your brand. From sales teams engaging with customers to every team member interacting with a wider audience, your workforce becomes an integral part of your rebranding campaign.
To harness this potential effectively, equip your team with the tools needed to seamlessly share your new brand identity. Sailax DBC emerges as the linchpin for creating a grassroots rebranding campaign. Craft a compelling digital business card encapsulating your brand essence. This accessible card can be effortlessly shared by your entire team—whether in-person via QR codes, text, email, Apple Wallet, Apple Watch, or remotely using virtual backgrounds and email signatures.
With Sailax DBC, your team possesses a versatile asset that facilitates the smooth promotion of your rebranding, ensuring that anyone they connect with can view and save your company card without the need for account creation or app downloads.
The Power of Sailax DBC for Your Corporate Rebrand
Embarking on your corporate rebrand journey with Sailax DBC is seamless and efficient. With both Business and Enterprise plans tailored to accommodate teams of all sizes, whether you have five employees or a vast workforce, DBC is equipped to facilitate a comprehensive card creation for your entire organization.
- Craft a Dedicated Rebranding Card
Initiate your rebranding efforts by designing a digital business card exclusively dedicated to showcasing your brand transformation. This card serves a dual purpose—internal circulation within your organization and external distribution. Share insights into what’s new, provide directions on where to explore further information, and grant access to every member of your team for widespread dissemination of the rebranding message.
- Circulate Cards Across Your Entire Team
As a DBC Enterprise customer, you’ll benefit from a designated Customer Success Manager, simplifying your account setup process. In this consultation, you’ll gain insights into crafting and disseminating digital business cards harmonized with your rebranded identity. This method proves to be not only cost-effective but also highly convenient for generating business cards for your entire team, increasing the likelihood of extensive sharing.
On average, DBC users share their digital business cards 60 times a month, accumulating to over 700 cards annually, surpassing the distribution of traditional paper business cards which typically hovers around 500 per year.
- Establish Branded Email Signatures
Email remains a top communication tool, making it vital for your team to consistently represent your brand identity in every correspondence. DBC simplifies this process with email signatures that seamlessly link to your digital business card.
Choose from a variety of designs to align your team’s email signatures with your rebrand, capturing the attention of recipients. This not only fosters a cohesive brand image but also enhances connections and drives more traffic to your business.
- Evaluate the Impact of Your Digital Cards
Informed decisions rely on data, yet businesses often invest in traditional print visiting cards that offer no tracking capabilities. DBC changes the game by providing robust in-app analytics and seamless integration with Google Tag Manager.
Leverage DBC’s enhanced analytics to trace your card’s Return on Investment (ROI) and key lead generation metrics. Dive into performance, engagement, and activity metrics on individual or team cards. Uncover deeper insights through data tools enabling aggregation, comparison, and export of card and template data with customized views, filters, date ranges, and diverse visualization options.
Ready to Transform Your Brand with Sailax DBC?
Whether you run a small business or a large enterprise, DBC Business and Enterprise plans cater to your needs. For a detailed exploration of DBC Business or DBC Enterprise, reach out to our dedicated sales team.
As you step into the realm of rebranding in 2024, harness the power of DBC’s cutting-edge features to leave an indelible mark on your audience and effortlessly communicate your revitalized brand identity.
